Bitewise is a nutrition-tracking app that turns logging meals into a 5-second habit. You snap a photo of a meal and Bitewise estimates the calories and macros for you, so knowing what you eat takes seconds instead of being a chore.

How does Bitewise track meals?

Take a photo or type two words and Bitewise fills in the rest, estimating portions and macros. A single daily ring shows how close you are to your goal — there is no number crunching.

Do I need to count calories or scan barcodes?

No. Bitewise is built around whole foods and home meals rather than barcoded packages, and it estimates macros from a photo so you do not have to count calories or scan barcodes.

How much does Bitewise cost?

Bitewise starts with a 14-day free trial. After that it is $9.99 per month, billed monthly, and you can cancel anytime. One simple plan includes every feature.

Is my food data private?

Yes. Your food diary stays private and is yours alone — you can export or delete it at any time.

Snap a photo. Skip the food diary.

Know what you eat,
without the chore.

One photo of your plate becomes calories, macros and gentle insights. No barcode hunting. No weighing. No guilt.

Start free trial See how it works

14 or 21 days free · Secure checkout · Cancel anytime

5 secto log a meal

< 3sAI estimate

0guilt-trip alerts

A woman photographing a healthy grain bowl with the Bitewise app in a sunny kitchen

2s to logOne photo. Done.

Private by defaultPhotos auto-deleted.

Recognizes 40,000+ dishes

🍜Chicken pho🥗Kale caesar🌮Tacos al pastor🍣Salmon nigiri🥘Seafood paella🍝Cacio e pepe🥙Falafel wrap🍛Butter chicken🥞Blueberry pancakes🍲Miso ramen🥑Avocado toast🍕Margherita

Photographing a healthy bowl with the Bitewise app

Bitewise showing an AI calorie and macro estimate for the meal

How it works

Three steps. Two seconds.

Snap your plate

Open the app, point your camera. That’s the whole log.

Confirm the estimate

Bitewise names the dish and portions. Drag a slider if it’s off.

Watch the trends

Weekly insights show what’s working — no daily report card.

Features

Everything you need.
Nothing that nags.

We stripped out the parts of nutrition apps that made you quit. What’s left feels light, kind, and genuinely useful.

Photo-first logging

Skip the search bar. Snap a photo and Bitewise estimates the meal — no typing, no database hunting.

AI calorie & macros

Estimates calories and macros from a meal photo, with simple edits when an estimate needs adjusting.

Your daily budget

One simple ring shows what’s left for the day. No red warnings, no math, ever.

Trends, not streaks

Gentle weekly patterns instead of guilt. Miss a day? It’s just a day.

No-shame design

Warm copy and no scolding pushes. The experience is designed around consistency, not guilt.

Privacy by default

Your photos are yours. No ads, never sold — export or delete everything any time.

Your weekon track

Jul 6–12 · 1,980 kcal daily average

🥣M

–T

🍜W

🥗T

🍣F

🌮S

🍝S

Tuesday's blank. That's fine — the week still counts.

🌿Gentle range1,800–2,200 kcal

No streaks. On purpose.Missed a day? Nothing bad happens.

Why we’re different

A supportive coach,
not the calorie police.

Most tracking apps run on shame. Bitewise is built on the opposite belief — that lasting change comes from gentle awareness, not punishment.

✕ Broken-streak guilt✓ Trends that forgive a missed day

✕ Red warnings when you go over✓ A calm note — tomorrow’s a fresh start

✕ Endless food-database searches✓ Snap a photo, done

✕ Pushy notifications at 9pm✓ Friendly nudges, only when you ask

✕ Diet-culture pressure✓ Designed for calm, sustainable habits

Pricing

Two ways to start free.

One simple plan. Cancel anytime — no questions, no friction.

Bitewise Pro

Everything, one price. No upsells.

14 or 21 days free

Monthly$9.99 /month14-day free trial

Yearly$79.99 /year21-day free trial

Every feature is included. Each plan renews at its stated billing interval until canceled.

Start free trial →

No charge before the selected trial ends · Cancel anytime

Unlimited AI photo logging
Calorie & macro tracking
Your personal daily budget
Trends & weekly insights
Simple estimate corrections
Priority email support

Questions? Read the FAQ below

FAQ

Good questions, honest answers.

How accurate is the AI calorie estimate?

Bitewise estimates portions and macros from your photo and gets sharper every time you confirm or adjust. It’s built for consistency over to-the-calorie precision — the honest weekly trend is what actually moves the needle.

Do I have to photograph every meal?

What plans are available?

Is my food-photo data sold or used for ads?

Can I track macros — protein, carbs, and fat?

Where can I use Bitewise?

How do I cancel?

Give it an honest try.

Choose 14 days free on monthly or 21 days free on yearly. If it still feels like homework, cancel — no hard feelings.